Here’s a story :
For a teeny, tiny while I felt warm fuzzies about the McDonalds apple slices.
Yes Me! A Naturopath.
This was about 10 years ago, for about 10 minutes.
It was when the only takeaways available in the town that I lived in were Fish’n’Chips, KFC and McDonalds. I don’t need to talk about the zero nutritional value that these takeaways hold (but you can guarantee that I will in future blog posts), and at the time McDonalds introduced some ‘healthy’ options to their menu. This included little bags of sliced apples. Awwwww! So cute and healthy too!
As a Naturopath, I had some serious warm fuzzies towards McDonalds. Finally kids could have a little packet of apple slices instead of fries! Woop!
But then reality hit. It was a business move. Consumer demand was jumped on by McDonalds, and a niche in the children’s market was being filled. And in the market that parents were looking for essentially also with the outburst of Diabetes Type 2 in teenagers and generally unhealthy children with low immunities.
Pictures of famous (and highly paid) sports people were appearing on McDonalds billboards clutching a hamburger in one hand and a bag of apple slices in the other. Look kiddies! We eat McDonalds – so should you! Its ‘healthy’ afterall!
So I did some research. Sadly those lovely little pieces of apples all sliced so neatly into the lovely little McDonalds plastic bags are actually about 12 months old when they reach the shelf at McDonalds. To get to this stage they are sprayed with a trillion different chemicals (of which McDonalds will tell you are safe) to preserve them for as long as possible. Prior to this the apples were sprayed and PRE-FROZEN for a period of time before being packaged.
Why can’t McDonalds just have a bowl of fresh organic apples behind the counter that they sell for say $1 each or include in meals? By doing this they would tick so many boxes – supporting the local organic farmer for one, and selling a good quality and healthy product to children as well.
But its all about the money. McDonalds would not make the ginormous profit they make on every other product if they took my suggestion.
Nope, its easier for Maccas to cover everything in spray and attempt to fool us into thinking its healthy.